world congress

world congress

Interview with BioAmber SVP, Babette Pettersen, at the Bio World Congress, May 2012

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BioAmber SVP, Babette Pettersen, discusses the challenges to develop, scale-up and commercialize bio-based succinic acid in a global economy demanding better products, performance, profit and sustainability. She elaborates on the spirit of BioAmber and its open innovation and partnership business model. Through its partnerships, BioAmber is able to leverage the best its global partners have to offer at each step of the value chain, thereby outlining the blueprint for a better future and accelerating the path towards the bio economy. This video was recorded at the Bio World Congress, held in Florida, May 2012.