user-generated content

user-generated content

Salesforce using user generated content to great buzz in advance of Dreamforce

4w ago
SOURCE  

Description

Salesforce found a video that one of their fans had created - depicting the Dreamforce event in lego. It kicked off a project to get their avid customers and partners involved in creating excitement in advance of the Dreamforce, with the call to action of how are you getting ready for it.