super group

super group

Super Group Logistics

6mo ago
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Description

To keep things moving behind the scenes of the world's largest mountain bike stage race, the 2014 Nedbank sani2c, which took place from 13 -- 17 May 2014, official logistics sponsor, Super Group, provided an entire mobility solution to the race, incorporating end-to-end supply chain management and underpinned by cutting edge route mapping and tracking technology. This epic logistics challenge of transporting over 4 300 riders' kits from stage to stage was made even trickier due to the evolution of the sani2c race format over its 10-year history in order to allow more riders, ranging from pro to amateur, to participate. This year there were three race options, the Trail, Adventure and the Pro Race, which all started on different days, but covered the same 265-km route between Underberg and Scottburgh. Over 23 Super Group vehicles were deployed to the sani2c to master this mammoth task, including six 8-ton trucks, eight refrigerated 8-ton trucks and two 4-ton fridge trucks -- all part of the Group's commercial vehicle leasing division -- Super Rent. Staffing these vehicles involved over 30 Super Group employees, including a hospitality crew to host the 90 riders --made up of clients, suppliers and colleagues - competing in the race under the Group's team colours. Jeff van Driel, Chief Business Development & Marketing Officer at Super Group, says "The 10th Edition of the Nedbank sani2c was a resounding success -- I loved every second of it! This year 45 teams rode under the Super Group team colours. Thirty of these teams managed to finish as a Group in Scottburgh and it was phenomenal. My sheer enjoyment was to give some of those guys riding the sani2c an unbeatable experience -- and the ride of their life."