olympic committee

olympic committee

Why Women Buy! (Femaleconomics) Show with Lisa Baird

5h ago
SOURCE  

Description

Listen as brand-builder Lisa Baird (http://Baird-v.Femaleconomics.com), Chief Marketing Officer of the U.S. Olympic Committee answers the pointed questions from show host Darryl L. Mobley. Lisa shares how she manages the U.S. Olympic Brand portfolio, how she is making people evangelists for the USA Olympic movement, where she choose to be best in class, why marketing to women is important to the U.S. Olympic movement, how the U.S. Olympic Committee's marketing to women is different from its marketing to men, what 'Big Thing' clients most often fail to do right when they work with the U.S. Olympic Committee, and lots more! Click http://www.JanetTV.com/50ways to get the free eBook (“50 Ways to Elevate Your Marketing to Women”) -- full of tips that will help your brand maximize its connection to female consumers – leading to more sales, profits and market share. Click http://www.Femaleconomics.com to get a FREE subscription to all the Femaleconomics: Why Women Buy! Shows. http://www.JanetTV.com