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Successful Multi-level marketing www.mirandajorge.com From Wikipedia, the free encyclopedia Multi-level marketing (MLM) is a marketing strategy in which the sales force is compensated not only for sales they personally generate, but also for the sales of the other salespeople that they recruit. This recruited sales force is referred to as the participant's "downline", and can provide multiple levels of compensation. Most commonly, the salespeople are expected to sell products directly to consumers by means of relationship referrals and word of mouth marketing. Some people use direct selling as a synonym for MLM, although MLM is only one type of direct selling, which started centuries ago with peddling. Peddler From Wikipedia, the free encyclopedia A peddler, in British English pedlar, also known as a canvasser, cheapjack, monger, higler or solicitor (with negative connotations since the 16th century), is a traveling vendor of goods. In England, the term was mostly used for travellers hawking goods in the countryside to small towns and villages; they might also be called tinkers or gypsies. In London more specific terms were used, such as costermonger. There has long been a suspicion of dishonest or petty criminal activity associated with pedlars and travellers. Peddlers usually travelled on foot, carrying their wares, or by means of a person- or animal-drawn cart or wagon (making the peddler a hawker). Modern peddlers may use motorized vehicles to transport themselves and their commodities. Typically, they operate door-to-door or at organized events such as fairs. In many economies this work was often left to nomadic minorities, such as Gypsies, travellers, or Yeniche, offering a varied assortment of goods and services, both evergreens and (notoriously suspicious) novelties. Peddlers sometimes doubled as performers, supposed healers, or fortune-tellers. While peddlers had a significant role in supplying isolated populations even with fairly basic and diverse goods such as pots and pans, horses, and news, their market share has in modern times been drastically reduced as increasing density of population and buying power encouraged sedentary, even specialized sales points, while modern transport, mail order, refrigeration and other technology allow even rural clients alternative channels of purchase. In the United States, the era of the traveling peddler probably peaked in the decades just before the American Civil War. The large advances in industrial mass production and freight transportation as a result of the war laid the groundwork for the beginnings of modern retail and distribution networks. Further, the rise of popular mail order catalogues (e.g. Montgomery Ward began in 1872) offered another way for people in rural or other remote areas to obtain items not readily available in local stores. In the modern economy a new breed of peddler, generally encouraged to dress respectably to inspire confidence with the general public, has been sent into the field as an aggressive form of direct marketing by companies pushing their specific products, sometimes to help launch novelties, sometimes on a permanent basis. In a few cases this has even been used as the core of a business. I was surprised to find all this information in Wikipedia, however it did not change my mind about the article I am sharing with you today, on the contrary, it expanded on the scope of it. As you clearly see there are not many differences between the methods used long time ago by peddlers with the methods used by MLM companies to run their business TODAY. What I want to say is that MLM companies today are still using these basic principles with a few minor modifications, like a BMW instead of a cart, hotel presentations, shake parties, coffee mixers, health clubs and many others, instead of open field presentations, suits, ties and shiny shoes, replacing the traveling to other cities or towns by the use of the home phone, email or 4G wireless smart ...