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TVOT SF 2014 The Dragons of Design: What Is TV Becoming and How Do We Design for It?

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With more channels of linear programming than ever before and the inexorable rise of video‐on‐demand and cloud‐ based DVR services; with OTT services like Netflix, Hulu Plus and Prime Instant Video streaming content to the TV; with the mind‐boggling diversity of devices connected to TV; with the explosion of TV apps and social feeds enhancing programs in real time; with interactive services that turn the TV into a hub for audience participation, home automation, gaming and personal lifestyle feeds; with voice, gesture, and touch controls reducing friction‐‐what is TV going to look like over the next five to ten years? This session, which brings together some of the most prominent UX/UI designers working in television today‐‐the "Dragons of Design"‐‐will explore how to visually present this increasingly complex entertainment and lifestyle ecosystem to the madding crowd. Questions to be addressed include: How will we aggregate our content options and present them in a clean, intuitive, uncluttered and understandable interface? What does personalized TV look like? How do we take the friction out of search and discovery? And many more. Panelists include: • Channing Dawson, Senior Advisor, Scripps Networks (Moderator) • Olivier Lacour, Senior Director of Design, Cisco Service Provider Video Technology Group • Patrick Newbery, Chief Strategy Officer, Method • Dewey Reid, VP/Executive Creative Director, CNN • Margret Schmidt, Chief Design Officer/VP of Design and Engineering, TiVo • Thomas Williams, User Experience Director, Ostmodern