doubleclick

doubleclick

Introduction to DoubleClick Studio V2

1d ago
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Description

DoubleClick Studio is a tool used to create rich media ads that are trafficked through DoubleClick for Advertisers (DFA) and DoubleClick for Publishers (DFP). It includes: - ad authoring components to help you easily build rich media ads; - a fully integrated dynamic creative offering; - a web app to manage your campaigns and creative, including ad preview tools in web and mobile phone environments; - and a streamlined workflow that lets you push your creative straight to Google's quality assurance review, and from there straight to DCM or DFP to be trafficked.