Tristan Brown - Pyro Brew: Carbon Negative Beer - Ignite Ames 2012

12mo ago
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The Iowa State University College of Engineering is sponsoring an Initiative for a Carbon Negative Economy (ICNE) in which the manufacture of products not only reduces carbon emissions, but actually draws down the amount of carbon dioxide in the atmosphere. Although the focus of this initiative is fuel production, we have been exploring the concept's application to food products as well. Among the most compelling first products is "pyro brew" -- a carbon negative beer that by its consumption provides the social good of reducing global climate change. A combination of roasted malts derived from wood or even cornstalks and delivery as draft beer (vs bottling the product) makes this possible. I am experimenting on it at both work and home before launching a national marketing campaign. Talk created by Robert Brown and Tristan Brown.