real-time

real-time

Decentralize Programmatic Slowly: Merkle's Delaney

4h ago
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<a href="http://on.aol.com/video/decentralize-programmatic-slowly--merkles-delaney-519480931"> </a> It's arguably five years since real-time ad buying went mainstream. At the start, ad agencies tended to concentrate their programmatic specialism in distinct corporate units, run as a service for sibling departments.