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My Ultimate Twitter Guide FREE DOWNLOAD (this is also the sign up for my newsletter): http://savvysexysocial.com/subscribe/ // When I got my start in this industry it was because I was a "wantrepreneur" looking for opportunities to show off what I could do to help build my portfolio and reputation. I gave my services away as much as I could to make that happen. In the right situations, that relationship works. A business is not in a position to consider social media marketing but a passionate individual is familiar with the industry and wants to help, so they work together and it's a beautiful thing. But other businesses do need to handle their digital presence in a particular way so they hire a very specific person with the right experience. So it's not necessarily a bad thing to be called a "wantrepreneur" or want-anything. As long as that person proves they're own the path to greater things soon, fast and with a purpose. That said, just like the business I mentioned earlier you may not be in a position to hire someone who just needs a chance to shine. And that's perfectly acceptable because you need to put your business' needs first and find what best fits that. Before you even find out what that person looks like, you need to prepare yourself with some information of your own. Who is your customer? What are they looking for from you? What is your business plan? What is THE call to action that makes you a successful business? What are the goals that you're looking to have accomplished by hiring someone to help you? Arming yourself with that information is going to help you narrow down your search of the best fitting consultant to help you. You now have the questions you need to ask about their past experiences, how they've helped similar businesses or campaigns and why they would be the best for your project. Portfolios are a beautiful thing that a consultant should be using to win you over! Maybe you've not reached the point of being able to hire someone to consult with you but are reading content online with blogs and news sites to help you get the ball rolling of understanding what you're looking for and implement on your own. Even evaluating those sources in this situation is a similar tactic. Read as much as you can and really educate yourself so you can take action with the advice you're reading and find what works. The more often you're getting the same answers and seeing results from a particular strategy the more you can build trust with that resource to continue to learn from them. Like I said about portfolio items, even bloggers' works speak for itself. Don't tell yourself you don't know enough about the industry to judge a specialist. Common sense is the first step. How have you found the right people to work with? // SUBSCRIBE TO THIS YOUTUBE CHANNEL: http://dft.ba/-SSSYouTubeSubscribe READ MY BLOG: 
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