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ReachLocal Remarks: Why ReachLocal Software with Service Works for Local Businesses

4d ago
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Watch the ReachLocal Remarks video series for executive insights into the local digital marketing industry. http://www.youtube.com/reachlocal Transparency and education are key pillars in ReachLocal’s foundation and the promise to our clients. Every day we deliver more customers to local businesses around the world. We do that by collaborating with our clients so they understand what they are purchasing and how it can help improve their businesses. Today we take things a step further and kick off ReachLocal Remarks, a new video series to share our executives’ insights into the digital marketing industry. Local businesses find it challenging to get value from the traditional software they need to run their businesses. That’s why Sharon Rowlands, CEO of ReachLocal, believes that the traditional software as a service model will be replaced with something ReachLocal refers to as “Software with Service.” As part of ReachLocal services, this software combines state of the art lead conversion and marketing automation software, with expert support from the ReachLocal team. We work with local businesses to make sure they are get the most from ReachLocal software – ReachEdge – and all other ReachLocal services.