proctor and gamble

proctor and gamble

Innovation and Digital Disruption with J.J. de la Torre

2w ago
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Description

JJ de la Torre is a digital media executive, innovator, entrepreneur and startup mentor and investor. His work on digital disruption and entrepreneurship is featured in the INSEAD MBA program (of which he is also a graduate), World Economic Forum, OECD and the UN. Through his career JJ has developed a unique set of product development and innovation capabilities from his work with multinational brands such as Coca-Cola, Vodafone, Proctor and Gamble and Orange Telecom. I invited JJ to be on the program to learn about his view on entrepreneurship today, understand his approach to idea validation and how we can incorporate a culture of innovation in our organisations. Listen to the full interview and learn: - The personal qualities and characteristics that every entrepreneur should develop - The real definition of “innovation” and how it can be systemised - How any organisation can embed a culture of innovation - Steps to take on product and market validation before you invest