never more

never more

Why 3M's Marketing Sticks With Millennials and DIY'ers

4mo ago
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Description

You're never more than 50 feet away from a 3M product, of which there are 50,000. So how does the innovation giant make sure you know about their products? Clever, creative marketing. We spoke to the brand teams behind Scotch tape and Post-it to discuss the brands shift to content marketing...that sticks.