history

history

While the world's largest restaurant chain adapts to compete with more nimble competitors (like Chipotle) that emphasize fresh, healthy food, it's useful to take a look back through history to see how McDonald's has evolved since it was founded in 1940 w

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While the world's largest restaurant chain adapts to compete with more nimble competitors (like Chipotle) that emphasize fresh, healthy food, it's useful to take a look back through history to see how McDonald's has evolved since it was founded in 1940 with one location in California. From the 15-cent hamburger to the 1979 launch of the Happy Meal to the cult following of the McRib, introduced in 1981, the chain has repeatedly reinvented itself to appeal to new demographics and cultures: http://f-st.co/n5KDemy