financial times

financial times

FT Business of Luxury Summit 2015 D1The Phygital Revolution

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https://www.eiseverywhere.com/ehome/108160/agenda/ 7 - 9 June 2015, Monte Carlo The Phy-gital Revolution: What is Luxury Doing Online to Woo its Consumers? As today’s connected consumer expects to interact with multiple retailers through multiple channels simultaneously, what are the ways for luxury brands to create highly immersive experiences? Is the fusion of digital and physical – phygital, a real step forward or just another link to a content rich destination. What opportunities and challenges lie ahead? Martin Bartle, Global Communications and Ecommerce Director, Agent Provocateur Ulric Jerome, Partner & Chief Operating Officer, MATCHESFASHION.COM Chris Morton, Founder & CEO, Lyst Nathalie Remy, Partner, McKinsey & Company Moderator: Thomas Tochtermann, Senior Advisor, World Economic Forum