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Maserati Quattroporte Zegna: #Oneof100 tour - Shanghai

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Description

Ermenegildo Zegna and Maserati launch the #Oneof100 tour to celebrate the Quattroporte Zegna Limited Edition: 4 international events starting from Shanghai and followed by New York (Sept 2014), Dubai (Feb 2015) and Milan (Spring 2015). In exclusive locations carefully selected, the guests will be able to see the car, discover its details, experience firsthand the finish of its materials and become fascinated by the extraordinary result of this partnership. To further complete the concept, the world famous Italian photographer Fabrizio Ferri involves 100 eminent personalities, around 25 for each of the selected locations, to capture shots of their hands. Ferri will create a special photographic set in the same space that hosts the event, and will take photographs of personalities whose hands are the instruments of their jobs. The selected protagonists, among whom there are musicians, chefs, athletes and artisans, will have their hands portrayed in pictures that tell the story of their use, their inner communicative value, and express the character of their owners.