art directors

art directors

Wonderlust and our enduring fascination with nature

1mo ago
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“The Wonderlust trend involves images that give us a sense of awe and inspiration.” - Pam Grossman, Director Visual Trends Getty Images’ global team of creative researchers and art directors first identified the Wonderlust trend in 2014 and now we’re seeing just how accurate their prediction was. In today’s technological world of hyper-connectivity, we’re eager for immersive, transformative and awe-inspiring real world experiences. We long for imagery and adventures that make our eyes widen and spurs us to search for beauty and meaning through exploration and travel. See how the Wonderlust trend is harnessing the power of nature and our desire to connect with the world around us.