adrian grenier

adrian grenier

Actor takes cameras on one-on-one tour of Pop-Up sustainable art gallery

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SHOTLIST Associated Press Television New York, 21 October 2010 1. Wide shot of street, pan to gallery 2. Zoom out on bottles on display 3. Wide of wall art 4. SOUNDBITE (English) Adrian Grenier/Actor: "We are in Soho, downtown Manhattan, at the Shift.com pop-up gallery store where we've brought together a host of beautiful artwork and sustainable products to share with fellow New Yorkers." 5. Wide pan of art 6. SOUNDBITE (English) Adrian Grenier/Actor: "Many of these pieces somehow reflect our environment or our relationship to the, this delicate relationship to the environment. So for example this piece here, I don't know what it does for you but it makes me think wow here's this machine, this marvel of modern technology and civilization flying over and somehow obstructing this beautiful natural experience. And by the way raining down who knows what fumes and toxins." 7. Zoom out on lemon-powered clock 8. SOUNDBITE (English) Adrian Grenier/Actor: "We have a whole host of sustainable products. This is one of our favorites. It's actually a clock, it's not set up yet, it will be later this evening, but you slice the lemon in half and you put either side on each of these two metal electrodes and the clock works. Now to me this is very exciting because it just goes to show that there's energy everywhere. There's energy in this lemon that can power this clock so are we really beholden to oil? I don't think so." 9. Medium of Adrian Grenier and model Angela Lindvall 10. SOUNDBITE (English) Angela Lindvall/Model: "We have a collaboration presentation between Shift.com and pureDKNY, the fragrance. They've partnered together to do this amazing pop-up shop of cultural stimulation and products all with the sustainable message behind them." 11. Zoom out on pureDKNY display 12. SOUNDBITE (English) Angela Lindvall/Model: "I remember years ago standing in line at Whole Foods and seeing Adrian on the cover of a magazine and reading about this installation, this denim installation. Then I found out he was an actor and I was like I like what that guy is doing. Soon enough Adrian and I became friends and started working together and I really admire his efforts." 13. Wide of Adrian Grenier and model Angela Lindvall 14. SOUNDBITE (English) Angela Lindvall/Model: "These are some sort of reclaimed, re purposed old, beautiful slabs of wood. Beautiful. I think that this dress here, this was all made from plastic found in the ocean." 15. Angela Lindvall poses with dress, SOUND UP: "How does it look on me? I might wear it to The Met Ball next year, you never know." 16. Medium of cube artwork 17. SOUNDBITE (English) Angela Lindvall/Model: "This is layer upon layer of glass. So that's one of my favorites and I have two pieces of it so buy your own." 18. Wide of artwork and gallery SAVING THE ENVIRONMENT NEVER SMELLED SO GOOD "Entourage" star Adrian Grenier joins DKNY to bring an eco-friendly, pop-up gallery to New York's trendy Soho neighborhood. The gallery is collaboration between Shift.com, an online environmental forum started by Grenier and film producer Peter Glatzer, and pureDKNY, an environmentally conscious fragrance. "Many of these pieces somehow reflect our environment or our relationship to the, this delicate relationship to the environment. So for example, this piece here," he says pointing to a beach scene, "I don't know what it does for you but it makes me think wow here's this machine, this marvel of modern technology and civilization flying over and somehow obstructing this beautiful natural experience." The gallery features sustainably designed products and over 50 pieces of artwork from around the world. The pureDKNY - SHFT pop-up gallery is open to the public October 22 and 23. You can license this story through AP Archive: http://www.aparchive.com/metadata/youtube/b0936e00ce87b16149156a0445468d8e Find out more about AP Archive: http://www.aparchive.com/HowWeWork